Oroborus Velvet Tarot Bag by Lo Scarabeo CLOSEOUT - NON-RETURNABLE
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Tarot of the Magical Forest by Lo Scarabeo CLOSEOUT - NON-RETURNABLE
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01.Innovative Whack Pack by US Games CLOSEOUT - NON-RETURNABLE
02.Creative Whack Pack by US Games CLOSEOUT - NON-RETURNABLE
03.Bright Idea Deck by Llewellyn CLOSEOUT - NON-RETURNABLE
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Bright Idea Deck by Llewellyn CLOSEOUT - NON-RETURNABLE

Experiencing writer's block? Stumped for a solution to a personal problem? Lacking inspiration for an upcoming project? The Bright Idea Deck is the perfect tool for supercharging the brainstorming process and getting the creative juices flowing. Designed to generate ideas, expand creative expression, and stimulate thought processes, this brainstorming companion is ideal for the workplace or home. Filled with colorful, contemporary imagery, this deck suggests hundreds of possible strategies, perspectives, opportunities, motivations, goals, actions, and answers. The boxed kit includes a companion book that describes the deck's structure and card meanings, along with sample scenarios that demonstrate how to use this effective idea generator. By Mark McElroy. Illustrations by Eric Hotz. Published by Llewellyn. The boxed kit includes a 78 card full-color deck and a 216 page book. ISBN: 0-7387-0595-0.

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Reviews ...
Submitted By: Rachel on 01/19/2006
This is a tarot deck and book set that nowhere mentions the word tarot (except in the “About the Author” note inside the front cover). It instead describes itself as an “idea processor and brainstorming tool” suitable for business and personal use. Nonetheless, it is a true tarot, with 22 Trumps (with purple borders) and four suits, named Red, Blue, Yellow, and Green. The courts are renamed Learning, Doing, Feeling, and Controlling. The cards have keywords/titles (mostly compatible with Golden Dawn/Rider-Waite-Smith meanings), and the suit cards are scenic.

The illustrations are very contemporary. Many characters are depicted in business suits, and the Chariot (titled “Advancement”) is a Segway! I quite like the illustration style--bright, defined, and, yes, business-like. Also, many of the characters are gender-ambiguous, which is good for wider interpretations.

My main impression of this set is clever, clever, clever. The trumps each have a design element that refers to the Hebrew letter associated with that card (GD attributions: Fool = Aleph). Advancement shows the Segway and rider crashing through a white picket fence. The Hebrew letter for Chariot is cheth, which means fence. Examination (Judgment) shows teeth, from the viewpoint of inside the mouth looking out (!), being examined by a dentist. The letter for Judgment is shin, tooth. Also, the book often manages to work the traditional card title and/or imagery into the Commentary section for each card. Even though the card depicts someone standing in a boat wearing an “iron mask,” the Commentary for Perspective says, “His future hangs in the balance, swinging to and fro like a traitor from a tree.” Card also have their astrological signs and/or planet symbols hidden somewhere in the illustration.

I thoroughly enjoy these clever elements, as I think all tarot lovers will, but I wonder how someone coming to this deck as a business tool will feel when they discover its esoteric/magical background. Will they be intrigued enough to find out more about tarot, or feel tricked into using something that is a cover for an unacceptable method or premise?

The book is well written and thought-provoking. It has several spreads, “brainstorming” (reading) examples, and “Fifty Things to do with the Bright Idea Deck.” I love the “What Would the Trumps Do?” section, which gives a list of five people who exemplify each trump. For Experience (Hermit), it lists “someone with unlimited time; an expert in this field; a wise old man; a loner; a do-it-yourself specialist.” For each card the book gives Associations (what the card “encourages” and “cautions against”), Exploration (brainstorming questions about the image and concept), and Commentary (a paragraph-or-two expansion on the concept of the card).

It would be interesting to compare this deck with Gay Tarot and Pagan Tarot, two other decks with contemporary illustrations (featuring sideways baseball caps and desktop computers).

I recommend this deck if you like bold contemporary illustrations and/or a new take on the Golden Dawn tradition. And especially if you like your tarot clever!

4 of 5 Stars!
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